Australian gemstone company NYBlue has launched ZIRC, an RWA token backed by blue zircon.

NYBlue Pty Ltd, an Australian gemstone company, has announced that it has successfully acquired more than one million carats of blue zircon and plans to reshape the value dynamics of the gemstone market by taking control of the global blue zircon supply chain. Recently, the company released a white paper detailing plans for the pre-sale and subsequent public offering of its "Real World Asset" (RWA) token. Mitch Brownlie, a major shareholder of NYBlue, said that Cambodian blue zircon should be regarded as one of the most outstanding and undervalued gems in the market. In addition, NYBlue plans to launch a blue zircon-backed cryptocurrency, ZIRC, with each token convertible for one carat of blue zircon, ensuring that consumers can enjoy the appreciation potential of blue zircon without taking the risk of volatility in traditional cryptocurrencies.