Sony Shares Up 8.6% Since July 1 as PlayStation Disc Backlash Enters Sixth Day
2026-07-07 14:29:53
Sony shares have gained about 8.6% since July 1 after the company said it will stop making physical discs for new PlayStation games from January 2028, even as the “Don’t Kill the Disc” backlash entered a sixth day with no response. According to BeInCrypto, Sony’s Tokyo-listed stock rose around 8.6% and its US-listed shares added almost 6% over the same five NYSE sessions, as investors backed a shift toward higher-margin PlayStation Store sales; Sony said digital formats were close to 80% of full-game sales last year. A Change.org petition has more than 166,000 verified signatures, and Sony’s July 1 X post carries eight Community Notes challenging its sales data.
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