Binance's Ninth Anniversary Campaign Offers Over $4.5M in Rewards Through July 2026

Binance Blog published a new article, announcing Binance’s ninth anniversary celebration and outlining how users can participate in a month-long “Built by You” campaign running throughout July. The platform will mark nine years on July 14, 2026, and the article frames the anniversary as a community-focused milestone, crediting users who have traded, earned, learned, paid, referred friends, or supported the platform. As part of the celebration, Binance is offering a rewards pool of over $4.5M tied to in-app participation. Users are invited to complete tasks across nine virtual “Binance city landmarks” within the app, with each landmark representing a stage of the user experience, from making a first deposit to trading on Binance Spot. Completing a task at a landmark “lights it up” and unlocks a reward, and finishing all nine tasks unlocks a final Bonus Rewards Drop. The campaign also includes an optional AI Builder Poster described as a personalized snapshot of a user’s Binance journey, which updates as landmarks are completed.

Binance’s article lays out a three-step process for joining the campaign and earning rewards. First, users are instructed to claim a “9YA Bonus,” described as a personalized reward based on Binance activity, which also serves as entry into the campaign and designates the user as a “Builder.” Second, participants complete the individual tasks shown on the campaign page for each of the nine landmarks, earning rewards as each landmark is completed. The article notes that users can start with any landmark and proceed at their own pace, and that sharing the AI Builder Poster is optional and does not affect eligibility or rewards. Third, users who complete all nine landmark tasks unlock the final AI Builder Poster and the Bonus Rewards Drop. Beyond the app-based activities, the anniversary celebration is also set to include global in-person meetups and community events throughout July, featuring games and giveaways. The article reiterates Binance’s view that its growth has been shaped by its community and encourages users to participate in both the in-app campaign and the in-person gatherings.