FIFA is running ticketing, loyalty and digital collectibles for the 2026 World Cup on a custom Avalanche blockchain. The setup includes a dedicated Avalanche Layer 1 announced in May 2025 and the migration of FIFA Collect, according to BeInCrypto, with technology partner Modex leading marketplace development.
AVAX rose nearly 8% in 24 hours and was trading near $7.07 after falling more than 24% over the past 30 days. Right-to-Ticket collectibles grant verified access to official match tickets, convertible via a portal up to three days before each match.
FIFA to Run 2026 World Cup Ticketing, Loyalty, Collectibles on Custom Avalanche Blockchain
2026-06-15 22:45:28
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