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Asset Entities Approves Merger with Strive to Create $1.50 billion BTC Finance Firm

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2025-09-10 15:03:41
On September 10, Asset Entities Inc. (ASST) announced that its shareholders have approved the merger plan with Strive Enterprises. Previously, Strive Enterprises' shareholders had approved the merger on September 4, paving the way for the combined company (which will be renamed Strive Inc.) to pursue a bitcoin reserve strategy. Former presidential candidate Vivek Ramaswamy co-founded Strive Enterprises in 2022. According to the announcement, the completion of the merger transaction is still subject to the approval of the Nasdaq listing and other customary conditions. Matt Cole, who currently serves as the head of Strive Asset Management, will serve as the chairperson and CEO of the combined company.
Strive expects to secure $750 million in private equity financing (PIPE) upon completion of the merger, with a potential total of more than $1.50 billion if warrants are exercised. Cole emphasized the company's debt-free structure and said it will maximize the number of bitcoins per share through a rigorous, long-term approach designed to outperform bitcoin itself.
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